- Give a reason for buyers to see them earlier in the decision making process (where 76% of deals are won/ lost), not just when an order needs to be placed.
- Sell to business leaders (now controlling 50% of decisions), not just technical buyers.
- Have a provocative conversation about business value (to shake up the 61% of deals stuck at status quo), versus features and price.
- Deliver a financial business case (required by 95% of decision makers), not just an architecture and proposal.
Click here to checkout the webcast on-demand: https://youtu.be/41kzJy4OVVU