MarketingProfs Article: Three Ways You Can Demonstrate Your Value to Customers

Many of your sales reps struggle to meet their quota. In an environment where sales leaders must use existing resources to drive profitable revenue growth, sales teams are burdened to "do more with less."

Moreover, customers indicate that they are not getting what they need, so they are choosing to delay purchase decisions, disengage, and "go it alone."

When we take a closer look at why customers disengage, we find many contributing factors. One of those is the Value Gap.

Find out the impact this is having on your sales and marketing in this new article from MarketingProfs:


http://www.marketingprofs.com/opinions/2014/26207/three-ways-you-can-demonstrate-your-value-to-customers#ixzz3FlfRPRcq

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