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Showing posts from June, 2013

Fun new ValueStory Video - How to create a new Customer Engagement Tool

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ValueStory is a new guided value-selling App, a tool to advance traditional sales PowerPoints (PPTs) into something much more - delivering the data driven value storytelling and financial justification your sales reps need to succeed, and today's more frugal customer demands. 

ValueStory delivers dynamic whiteboards combined with interactive surveys, diagnostic assessments, benchmarks, cost / benefit analyses, and ROI / TCO calculators.

This quick video, developed by my friends at lum-n-8.com, chronicles what it took to produce such a ground breaking new application class.

Click here to view


Richardson and Alinean Partner to Deliver New Sales Force Effectiveness Tools and Training

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Improving sales effectiveness in this "Do More with Less" economy requires modern skills with interactive selling toolsAlinean and Richardson, a leading global sales training and sales strategy execution firm, today announced a partnership to improve sales force effectiveness, creating an integrated offering of Richardson's sales methodology and skills training with Alinean's ValueStory™ interactive tablet-based selling tool."According to research by SiriusDecisions, the number one issue preventing sales quota achievement remains the inability for sales to deliver value messages," says Jim Ninivaggi, Sales Enablement Service Director for analyst firm SiriusDecisions. "The ability to ask the right questions, understand and create buyer needs, and link those needs to the value your solutions provide are still very relevant today. Using tablet-based solutions that can enhance and guide those conversations, including the ability to provide hard dollar just…

IBM Server - Managed Services Benefit Assessment (powered by Alinean)

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IBM SmartCloud Enterprise Plus TCO Interactive White Paper (powered by Alinean)

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SAP Predictive Analytics Benefits Estimator (powered by Alinean)

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Palo Alto Networks TCO Analysis Tool (powered by Alinean)

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Zebra Technologies Material Flow Solution ROI Calculator (powered by Alinean)

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