Case Study: IBM PureFlex TCO Analysis

IBM wanted to make it easy for customers to understand the total lifecycle cost advantages of IBM’s PureFlex versus a more traditional dedicated or virtualized IT infrastructure

Alinean, the value selling and marketing tool provider of record for IBM, worked with IBM subject matter experts, leveraging the Alinean XcelLive platform, proprietary IT cost databases and TCO models to build the IBM PureFlex System TCO Analysis tool.

Used by sales professionals and channel partners in workshops, or self-service by prospects via the web, the tool collects information about the current computing needs and then projects the TCO for the two alternatives using industry research for a company of similar type and size. Default configuration assumptions can be reviewed and changed, ultimately delivering a compelling analysis report.

The tool quantifies the high costs of traditional approaches and potential savings with IBM, helping to drive new sales opportunities and accelerate decision cycles.

Click here to see the tool in action


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