Case Study: The New UK CIO Interactive White Paper (by IDG & sponsored by Dell | Intel)

In a study of UK CIOs, IDG Research Services determined that CIOs desired to spend more time leading change efforts, over the next 3-5 years, driving business innovation and developing new go-to-market strategies. To make the study results more personalized and relevant, and to drive better lead generation and quality, Dell and Intel worked with Alinean to create an Interactive White Paper, customizing the research results, findings and recommendations  based on the prospects’ industry and size.

With this Interactive White Paper, Dell | Intel were able to connect and engage with CIOs more effectively, challenge CIOs on key opportunities for improvement, and consultatively recommend next-gen technology to transform IT.

Click here to see the New UK CIO Interactive White Paper in action.


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