Thursday, December 22, 2011

Product, Solution or Value - You Decide! (Sandhill.com Feature Article)

A sales team has learned that three prospects are in immediate need of tools for a critical building project. It’s been some time since such an opportunity has been available, and the sales team springs into action with three different strategies.

Read this story to find out which one succeeds and how all three learn a valuable lesson!

http://sandhill.com/article/product-solution-or-value-%e2%80%93-you-decide/

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